About the organization
Every 66 seconds, someone in this country develops Alzheimer’s disease. More than 10 million people worldwide have Parkinson’s disease. The effects of these and other brain diseases reach far beyond those who are afflicted: Today, more than 15 million Americans provide unpaid care for people with dementia.
Larry Ruvo, founder and chairman of Keep Memory Alive, has personal experience with Alzheimer’s disease. His father Lou Ruvo was diagnosed in the early 1990’s. Together, they navigated the difficult journey of the diagnoses and liimted treatments available at the time. Ruvo eventually opened up Cleveland Clinic Lou Ruvo Center for Brain Health in July 2009. One hundred percent of the funds raised by Keep Memory Alive supports the Lou Ruvo Center for Brain Health located in Las Vegas, NV.
